About Beverley Nielsen



Beverley, a ‘Malvern Girl’ educated locally, has spent most of her career in the West Midlands – in campaigning, business and education. She was the first female director of publicly quoted business, AGA Rangemaster plc, later becoming MD of its subsidiary, Fired Earth. 

Beverley promoted our hard-working businesses whilst at the CBI for over a decade, and was awarded Midlands Business Woman of the Year.



At Birmingham City University she works as Associate Professor and Director at her IDEA Institute. Her work has been with students and staff helping them to launch and grow over 45 new start-ups. She continues to link universities into business, helping young people take practical steps to achieve their dreams.



As a Councillor on Malvern Hills District Council Beverley holds the Economic Development Portfolio. She actively promotes our high streets, small, family-owned, rural, and high-tech businesses specialising in 5G, cyber and connectivity. 

Beverley used her business experience to ensure Malvern Hills Outdoor Education Centre, formerly part of County Council, did not close as threatened. Instead she helped set up a community business, Boundless Outdoors, which has since trebled in size with 10,000 young people visiting each year.